Coco Gauff Named the Face of U.S. Women’s Tennis Ahead of the 2025 WTA Finals in Riyadh
The stage is set for the 2025 WTA Finals in Riyadh, scheduled from November 1 to 8, featuring the top eight women’s players of the season. Among them, Coco Gauff has been chosen as the brand face of U.S. women’s tennis in this year’s competition — a testament to her growing influence, consistency, and leadership both on and off the court.
A Star Leading the American Charge
The 21-year-old Gauff enters the WTA Finals as the third seed and the defending champion, looking to continue her reign after a stellar season marked by deep Grand Slam runs and a strong presence in the global tennis spotlight. Her combination of athletic dominance, charisma, and professionalism has made her the natural representative for American tennis, inspiring a new generation of female players.
The 2025 Finals mark another strong year for the United States, with six American women competing across singles and doubles — a sign of the nation’s resurgence in women’s tennis. Joining Gauff in the singles field are Amanda Anisimova, Jessica Pegula, and Madison Keys, while Taylor Townsend and Asia Muhammad will feature in doubles.
The Singles Field and American Strength
The full singles lineup includes Aryna Sabalenka, Iga Świątek, Coco Gauff, Amanda Anisimova, Jessica Pegula, Madison Keys, Elena Rybakina, and Jasmine Paolini. Sabalenka leads the pack as the top seed after a dominant year, with Świątek following closely behind, having captured both Wimbledon and Cincinnati titles.
Among the Americans, Gauff is the face of the movement, Anisimova makes her debut after reaching two Grand Slam finals, Pegula continues her consistent excellence with three titles across different surfaces, and Keys returns for her second Finals appearance after winning the Australian Open earlier this year.
Doubles Power and Representation
Beyond singles, the U.S. presence extends to doubles. Taylor Townsend, partnering with Kateřina Siniaková, enters as the No. 2 seeds after reaching last year’s Finals final and winning the Australian Open title earlier this season. Meanwhile, Asia Muhammad joins forces with Demi Schuurs, the pair seeded eighth after a successful campaign that included victories at Indian Wells and another key WTA event.
A Symbol of the Future
As Gauff prepares to lead the American contingent in Riyadh, her appointment as the brand face of U.S. female tennis represents more than just athletic achievement — it reflects a new era of confidence, diversity, and global recognition for American women in the sport.
Her message is clear: the future of U.S. tennis is young, fearless, and ready to shine on the world’s biggest stage.
